Investing Stage & Year
Series A, 2015
Series A, 2015
Founding Year
2008
Status
Active
Media & Entertainment
ConsumerTech
Digital Media Platform for Businesses
YourStory (YS) is a content-led media platform that publishes stories of the Indian entrepreneurial ecosystem. They carry strong brand and goodwill with Indian start-up founders. Monetization for Yourstory is primarily through advertorials, display ads and events. To further leverage the platform, YS has launched YS Education, modules in start-up building and SMB Story, mid and growth stage companies.
Leadership
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Why Did Kalaari Invest in YourStory?
Shradha had shown tremendous tenacity, imagination, and organizational building skills in bootstrapping Yourstory for 8 years before we invested. Yourstory had established itself as a significant brand among entrepreneurs and startups and aimed to be the go-to media platform for the global startup community.
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