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E-Commerce Platform

for Industrial Supplies

Industry Buying is a one stop E-Commerce Platform for Industrial Supplies. The company targets SMEs in Manufacturing, MRO, Infra Sectors. The industrial sector forms 28% of total GDP with 50% of the market comprising of MSMEs. The addressable market for online industrial supplies is estimated at $30-36Bn and growing at 10-12% annually.

Website

Categories 38

Products 8L +

Partner Since Series B, 2015

Why Did Kalaari Invest in Industry Buying?

Industrial E-Commerce in India was in a relatively nascent stage, with not many companies pursuing that market in 2015. Traditional players had failed to create a transaction platform and were restricted to the listing and lead-gen model.

Swati and Rahul had deep industrial backgrounds through their family business. They had spent a significant amount of time in the US in supply chain consulting and therefore had exposure to Grainger-like models in the developed economies.

The team provided a unique combination of domain expertise needed for this sector and the online DNA for a fast-growth industrial product company. Read more

Sector: Enterprise, B2B E-commerce
Status: Active
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Founders

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Swati Gupta

LinkedIn
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Rahul Gupta

LinkedIn

Kalaari Support

Vani Kola

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