The three important things I believe can help build a great startup are the product, the team and the understanding that it’s a marathon, not a sprint. Your product should solve a real problem. The team you build must be smarter than you and be there for the long run.
Only about 2% of businesses in the world can afford to hire a marketer. We’re building Crowdfire to be the marketer for the other 98%. Our mission is to help that 98% reach their target audience.
Vani and Sumit from Kalaari came over to meet us at our office. I’d never met them before, only exchanged emails. I think a few minutes into the conversation I realised that if I kept the equation of money aside and asked myself, “Would we at Crowdfire want to be helped in this journey by Kalaari?”, the answer would be a big yes!
What I love the most is how humble and helpful everyone at Kalaari is! They are the kind of people you want to be around all the time. And they have these amazing chocolates in their office. I think that helped me make up my mind and go with Kalaari.
There came a point when we had consistent proof, month after month, year after year, of our growth, the viability of our business idea and its scale. This was when we partnered with Kalaari to help us keep (and accelerate) our momentum. Their support and ideas have helped us build an awesome team, gain more clarity on our vision and channel our resources in the right direction