The Good Glamm Group is 2021's unicorn number 35

Close to two months after raising Rs 255 crore ($30.4 million) in funding, The Good Glamm Group has now raised $150 million in its Series D round led by Warburg Pincus and Prosus Ventures (Naspers).

Wednesday November 10, 2021 , 4 min Read

Close to two months after raising Rs 255 crore ($30.4 million) in funding, The Good Glamm Group has now raised $150 million in its Series D round led by Warburg Pincus and Prosus Ventures (Naspers).

With this investment, The Good Glamm Group (previously MyGlamm), becomes the 35th startup to enter the unicorn club in 2021.

Darpan Sanghvi, Founder and CEO, The Good Glamm Group, told YourStory that the startup will invest this capital in product development, support data science and technology research, and increase its offline expansion.

In fact, it will fund its working capital requirements while also expanding the content creation capabilities and digital reach of its brands POPxo, Plixxo, BabyChakra, and ScoopWhoop.

The Group will also continue to make investments in more beauty and personal care brands.

The Good Glamm Group — which uses content, community, and commerce to build a strong network of women consumers — had earlier said it would invest Rs 450 crore into acquiring companies that align to the three verticals of beauty and personal care, content and influencer marketing, and baby and parent care.

Founded in 2015 as MyGlamm, today, The Good Glamm Group is creating a community for women where they can discuss personal care issues and trends, and educate themselves about the products offered.

Check out YourStory's full coverage of TechSparks 2021 here.

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